About Us

JulesForever Inspired Heirlooms & Permanent Jewelry

At JulesForever, jewelry is more than adornment—it is memory, meaning, and a quiet kind of magic. Each piece invites you to slow down, to choose with intention, and to carry something lasting into your own story.

✨ Inspired Heirlooms
Once, these treasures lived other lives—resting in velvet boxes, worn beneath candlelit evenings, passed through hands and hearts before finding their way here. Now, they are rediscovered and gently reimagined.

Every chain, every patina, every imperfect detail is preserved with purpose—honoring where it’s been while giving it new life. No two are alike. Each piece is given a name and a story, becoming not just jewelry, but a keepsake of history, ready to be worn again.

✨ Permanent Jewelry
Where heirlooms honor the past, permanent jewelry captures the present.

A fine chain, custom fit and seamlessly welded—no clasp, no fuss. Just a delicate, lasting piece designed to move with you through everyday moments and meaningful milestones. From weddings to friendships to personal celebrations, these pieces become part of you—effortless, enduring, and quietly luminous.

Together, Inspired Heirlooms and Permanent Jewelry weave past and present into one—creating something deeply personal, and beautifully yours.

jules

Hi, my name is Julie Gujer, and I’m the proud owner of JulesForever Permanent Jewelry & Inspired Heirlooms.

My love for repurposing and collecting began when I was young, inspired by my father — an avid pocket watch collector and gatherer of forgotten treasures he would clean, restore, and resell. Watching him taught me that every piece has a story worth honoring, and that beauty can be found in what others leave behind. That early spark grew into a lifelong passion for treasures that carries both history and heart.

Rooted in the St. Croix River Valley and guided by more than 30 years of experience in graphic design, I infuse creativity, intention, and community into everything I create. Inspired Heirlooms allows me to reimagine treasures of the past, while Permanent Jewelry celebrates the beauty of the present — stories we wear, bonds we keep, and moments we mark forever.

When I’m not crafting jewelry, you’ll often find me outdoors — exploring off-road trails with my dog Miela, tackling singletrack on my mountain bike, skiing fresh powder, or cruising snowy paths on my fat bike alongside my husband and two daughters.

At JulesForever, jewelry isn’t just about adornment — it’s about connection, story, and celebrating the journey we’re on.

meet the weld team

gabbi

Gabbi’s heart belongs to two places—glamorous runways in Europe and the tranquil beauty of the St. Croix River Valley. Surrounded by nature’s peace, she moves through life with a deep sense of purpose, her love for God guiding every step. With grace, passion, and unwavering determination, she brings a quiet magic to all she does.

gracie

Gracie’s chasing a degree in Medical Science at UWRF, fueled by brains, grit, and a love for all things wild. She’s got a soft spot for animals, thrives in the outdoors—especially when she’s carving down alpine slopes—and still turns heads with her killer fashion sense. Smart, fierce, and effortlessly stylish—she’s the full package.